Half of all cancer deaths could be avoided by behavioural change. More could be prevented if we identified those at genomic risk and implemented risk reduction strategies. Funders must fund more prevention research. It’s the low hanging fruit
Although some cancer cases are not preventable, governments can work on a population level to support an environment that minimises exposure to known cancer risk factors. Primary prevention, or the prevention of a cancer developing, is a particularly cost-effective strategy,
8although it must be paired with more comprehensive efforts to address cancer burden, including secondary prevention initiatives, such as screening programmes, and ensuring effective capacity to diagnose and treat those with cancer.